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Getting found in AI search
Practical guides for local businesses on how AI assistants choose who to recommend, and how to become one of them. Every claim links to its source.
- Small businessAI search
AI search for small businesses: what’s changing and what to do on a small budget
More than half of Americans now use AI to find local businesses every month. Here’s what the research says it means for small businesses, and a plan that fits into a few hours a month.
· 8 min read - AI searchResearch
Beyond Google: how customers now use ChatGPT, Reddit and TikTok to find local businesses
Nearly half of US adults used AI for a local search last month, Reddit’s AI search grew fifteenfold in a year, and Google clicks keep falling. Here’s the data on where customers look now.
· 8 min read - AI searchLocal marketing
5 steps to get your local business recommended by AI search
ChatGPT, Gemini and Perplexity now answer “who should I hire?” for millions of people. Here are five practical steps to make sure your business is part of those answers.
· 8 min read - AI searchHow it works
How ChatGPT, Gemini and Perplexity choose which local business to recommend
AI assistants don’t rank businesses the way Google Maps does. Here’s where their local recommendations come from, and why the same question can name different businesses each time.
· 7 min read - AI searchHow-to
Is your website blocking AI search? How to check your robots.txt
A single line in robots.txt can keep your business out of ChatGPT, Claude or Perplexity answers. Here’s how to check yours in two minutes, and which AI crawlers to allow.
· 6 min read